Monthly revenue from $32K to $60K
Medgear · Medical Apparel
A full funnel conversion program for a Shopify scrubs brand, using a structured testing roadmap from landing page to checkout to take monthly revenue from $32K to $60K.
Results at a glance
$60K
Monthly revenue, up from $32K
+87.5%
Monthly revenue growth
4 stages
Funnel stages optimized
The brand
Medgear is a women owned Shopify brand selling modern medical scrubs, underscrubs and accessories for nurses and healthcare professionals.
The strategy
The work was treated as one connected funnel instead of separate page fixes, with a structured testing roadmap behind every change.
- Mapped the conversion blockers across the landing page, product page, cart and checkout
- Prioritized every test by expected impact and effort
- Fed the learnings from each test into the next round, so gains compounded
The execution
- Optimized the homepage messaging, collection page structure, product page hierarchy and checkout experience
- Ran A/B tests on offer architecture, trust signals and product recommendations
- Tested checkout form changes to reduce friction and improve revenue per visitor
The results
- Monthly revenue grew from $32K to $60K
- Gains came from compounded testing learnings and systematic conversion rate improvements across every funnel stage
The work
Keep reading
More brands we have worked with
MaxSleek
Fashion
Took over a Klaviyo account with no welcome or abandoned-cart automation and a weekly sale-campaign program that wasn't converting, and rebuilt the core lifecycle flows from scratch. Two weeks in, this is the honest early read, not a results showcase yet.
Afrocenchix
Haircare
A 60-day CRO sprint and Shopify redesign for a premium vegan haircare brand, built around clearer product discovery and stronger brand storytelling.
See where your store is leaking revenue before you spend anything
This isn’t a sales call. Bring your store URL and your questions, not your card.
Book a free audit
David Owoeye
DTC CRO & Email Retention Specialist
Founder & CEO, Skynosoft Ltd.